The Ultimate Guide on How to Grow Instagram Organically


If how to grow Instagram organically is a question that has been hovering in your mind then you have arrived at the right place. 

Instagram is undoubtedly one of the most engaging social media platforms that have seen unprecedented growth in recent years. Influencers as well as businesses all around the world have been using this social media channel to build and grow their presence online. And both influencers and brands alike have witnessed immense growth with the help of this platform.

But one thing is for sure; there are no ‘quick fixes’ or ‘shortcuts’ to sustain yourself on this platform. The only way to create a name for yourself on Instagram is through pure organic growth. While the path to organic growth might seem long and hard, its results are definitely worth it. So, don’t fall for tricks like ‘buying followers’ or other such shady techniques because these will do you no good. 

And worry not, as we have already simplified that task for you. We, at Poekify, have compiled this expert guide that will help you know the best way to grow Instagram organically.

If you are an influencer looking for brands to collaborate with then Pokeify is a great place to start.

How to Grow Instagram Organically

1. Engaging Content

Nothing catches your audience’s attention quite the way engaging content does. If you wish to know how to grow Instagram followers organically then you must know that content plays the most important role here.

There are many ways that you can improve your content, like:

  • Make sure that your pictures are always of very good quality and well-focussed.
  • Focus on quality content and make sure that each and every post of yours is up to the mark.
  • For this, you can learn some skills and use professional editing tools to optimize your content better.
  • Don’t just post pictures but create a variety of posts like videos, reels, carousel posts, etc. to keep things interesting.
  • Don’t forget your captions and make sure that you keep your captions short, sweet, but interesting too.
2. Hashtags

It’s Instagram that we are talking about, so hashtags obviously play an important role here. You need to ensure that your hashtags are always relevant.

Hashtags are a good way of reaching more people and so it is crucial that you use them wisely. Using hashtags correctly is the best way to grow Instagram organically.

Here are a few things that you can keep in mind when using your hashtags:

  • Do thorough research to know about the popular hashtags within the niche of your brand.
  • You can come up with your own hashtags that you feel suit your brand/ your post the best.
3. Have your Instagram Profile Featured

For anyone wondering how to grow Instagram organically, this is a great option. There are several accounts on Instagram that are created just for the purpose of featuring other accounts. And that comes as an advantage especially when you are trying to grow your follower count.

Best Way to Grow Instagram Organically

Some of these accounts share your profile for free while others might charge you some fee. In fact, if you dig a little deep, you might find such accounts within your own niche.

Such accounts generally have a huge following and if their audience likes what you have to share, you might get yourself some new followers. 


4. Follow the Right people

Yes, it can surely be tempting to follow every user you come across on Instagram in a hope that they will follow you back too. But that is definitely not the right way to go about it. 

The right way would be to select and send out follow requests only to specific users. The right users would be the people who share the same interests as you and are interested in the niche that you work in. 

And if the users genuinely like what you have to offer then congratulations, you will have new followers! 

While this is a great way of getting some new followers, make sure that you do this smartly as you’d only want genuine users to follow you on Instagram.

5. Conduct Giveaways

Giveaways are also a great way of gaining some new followers. It is also a good way of improving the visibility of your own personal brand and letting others know about you.

How to Grow Instagram Followers Organically

If you wish to know how to grow Instagram followers organically especially on an initial stage, then a giveaway is a great idea. This won’t just expose your profile to more people but also help you connect with your relevant audience.

In fact, you can also connect with another influencer/ brand within your niche and partner with them for a giveaway.

6. Schedule your Content at a Strategic Time

It is not wise to just post your content whenever you feel like it. The best way to grow Instagram organically is to schedule your content at strategic timings.

How to Grow Instagram Organically

Within the 24 hours in a day, there are some best timings to post something on Instagram. During these times, users are the most active and you have better chances of getting more engagement on your posts. So, look out for those and keep your posts scheduled well in advance.


Here, we talked about 6 tips on how to grow Instagram organically. These ways are genuine and sure to give you the results. But most importantly, learn to be patient, hard-working, and stay true to your work and the right people are sure to come to you.