How to make Instagram Feed Aesthetic: 6 Expert Tips


If you are looking for tips on how to make your Instagram feed aesthetic then you are definitely at the right place. 

There is no doubt that an aesthetically pleasing Instagram feed will have people visiting and following your profile like nothing else. Especially when you are an influencer or a brand, an aesthetic-looking Instagram is a need of the hour for you. 

There are many benefits that come with an aesthetic Instagram including making your brand more recognizable, helping you convey your brand’s message better, and gaining more followers. While what you share and your captions play an important role too, the visual aspects of your account will resonate with your audience first. So, if you don’t already have this on your social media plan then you definitely should.

Now, without any further ado, let us get into how to make an Instagram feed attractive.

How to Make Instagram Feed Aesthetic?

1. Know your Target Audience

Before you actually decide what your Instagram should look like, you first need to know who your content is going to speak to. When you are clear about who your target audience is, you can better appeal to them. Zeroing down to who your ultimate audience actually is, is the first step towards creating an aesthetically appealing Instagram. You can consider parameters such as age, gender, the kind of people your account is meant for, etc when deciding who you wish to target.

2. Relevancy is the Key

Posting random images every now and then with one image having no connection with the other actually makes no sense. This will just make your followers lose interest in your profile and you definitely wouldn’t attract new followers. Hence, it is important to maintain relevancy throughout your feed. Make sure that your posts make sense and don’t seem random. You can base all your posts on a central idea and make sure that your posts look well thought of.

3. Think of a Color Scheme

How to Make Instagram Feed Aesthetic

Another way on how you to make your Instagram feed aesthetic is by maintaining a color scheme. Think of a color palette that you feel resonates with your brand the most or looks attractive. You can also maintain just one color throughout your feed. While that may seem difficult to some, working with a color palette will give you more options. There are many Instagram accounts out there following this. You can check out a few accounts to get an idea and find out what inspires you the most.

4. Have a Grid plan

Apart from having a color theme, having a grid plan is also a great tip on how to make an Instagram feed attractive. Basically, there are many options out there and you can just use your creativity and play around here. Some ideas that you can use for a grid plan:

  • Square: All your images can be the exact same size in a square with white borders all across your images. This will make all your images look symmetric.
  • Checkerboard: You can use complementary colors or images. For example, you can post one picture image and then one text image or do something similar.
  • Row by row: This is a lot like a checkerboard but instead of alternating images, you can post a row of similar images and then another row of similar images.
5. Choose your Filters wisely

If you are still looking for ways on how to make your Instagram aesthetic then make sure that you choose your filters wisely. Either you can go for similar filters for all your pictures or choose filters that fit with each other. This will make your feed look consistent and give a sense that all the pictures fit together.

You can even use filter presents to give your images a professional look. You can look for different presents and look around until you find something that resonates the most with you. 

6. Plan your posts ahead of time

How to Make Instagram Feed Attractive

Now, this is a very important tip when it comes to how to make Instagram feed attractive. Planning all your posts a little ahead of time is what is going to help you maintain that aesthetic. This will give you a sense of what your posts will look like next to each other and whether it is all working out. Doing this will also help you plan your upcoming posts and give you a better idea of what you need to plan ahead. 

So, here were 6 expert tips on how to make Instagram feed attractive from Pokeify, your influencer marketing friend. We hope that you try out these tips to make your Instagram feed aesthetic. Remember that it is all about playing around with creativity and doing what works the best for you. So, look around, find your inspiration, and be ready to rock your Instagram!